Prealize Blog

From Guesswork to Precision: Solving the Challenges of New Group Health Underwriting with AI

Written by Prealize Health | Dec 10, 2024 7:37:20 PM

For health plan underwriters, one of the most complex challenges is assessing the risk of new groups for employers or organizations that lack a claims history or other concrete data to inform pricing decisions. This gap in information can leave underwriters relying heavily on demographic averages, industry trends, and manual rating methodologies. While these methods provide a baseline, they often fail to capture the nuances of a group’s unique health risks, leading to potential mispricing, adverse selection, and financial uncertainty.

 

But what if underwriters could peer into the future—not with guesswork, but with precision? What if they could anticipate not only how much healthcare prospective members might use, but also pinpoint the specific events likely to occur? This is the promise of advanced AI-driven predictive analytics.

 

The Power of Artificial Intelligence (AI) in Health Underwriting

By leveraging advanced models trained on vast healthcare datasets, AI-powered tools can now predict health risks with remarkable accuracy.

  • Event-Level Predictions: Rather than relying on broad assumptions, predict specific health events within a group, such as hospitalizations, emergency department, or chronic disease diagnoses. This granularity empowers underwriters with unprecedented foresight.
  • Cost Projections: Assess not just the likelihood of events but also their associated costs, enabling underwriters to estimate group-level expenses with precision.
  • Risk Stratification: Segment members by their relative risk, helping underwriters accurately identify the full spectrum of risk from low to high and plan for potential outliers.
  • Proactive Interventions: Beyond underwriting, guide care teams and benefit managers toward targeted interventions and wellness programs, improving workforce health and lowering long-term costs.

Why Accuracy Matters More Than Ever

Accurate risk predictions aren't just about financial results—they’re about sustainability. Mispriced policies can destabilize risk takers, creating cascading effects for insurers, providers, and the groups they serve. Precision forecasting protects not only profitability but also the trust and satisfaction of employer groups seeking stable, predictable coverage.

 

AI-driven predictions allow underwriters to offer plans that reflect the true risk of a group, avoiding overburdening healthier groups with costs they don’t incur and ensuring that higher-risk groups have access to the coverage they need.

 

A Vision for the Future: Predictive Analytics at Scale

As the health insurance industry evolves, tools that leverage AI for predictive analytics have become indispensable. AI creates a world where underwriters approach even the most opaque new groups with confidence, supported by technology that delivers clear, actionable insights. This is no longer the future—it is today.

 

By adopting advanced solutions, risk takers can:

  • Gain a competitive edge through more accurate pricing.
  • Enhance client relationships with tailored, data-backed rates.
  • Build a more sustainable model for risk assessment, benefiting all stakeholders.

Not All AI Solutions Are Created Equal

It’s important to note that not all AI-driven underwriting tools offer the same level of accuracy and transparency. Some solutions claim to generate insights into new group risk but rely on broad, aging models that lack the precision needed for modern underwriting challenges. These models often produce opaque risk scores and vague statistics, leaving underwriters with more questions than answers.

 

When faced with updated codes and data gaps, old models stumble. This makes it crucial for underwriters to seek solutions that not only provide actionable insights but are also built on high-quality, robust datasets and advanced methodologies tailored to today’s healthcare data landscape.

 

 

Meeting the Challenge with Prealize's New Group Risk Solution

At Prealize, we’re helping underwriters tackle the challenges of new group underwriting head-on. Powered by MetisAI, the most advanced AI model built for healthcare, our New Group Risk solution uses cutting-edge AI to predict health events and group costs with unmatched accuracy, offering underwriters a clear path through uncertainty.

 

Legacy models generate only a risk score and provide limited analytics. Prealize goes far deeper, generating accurate predictive risk scores plus: totals and excess costs, key utilization drivers, and top clinical costs, equipping underwriters with a comprehensive, actionable picture of a group’s risk profile.

 

In a recent study, Prealize exceeded target accuracy by 3x for new group cost predictions, achieving a $3 million (3.5%) accuracy improvement over incumbent estimates for a 100,000-life sample, calculated by comparing predicted versus actual claims experience.

 

With Prealize's New Group Risk, underwriters move beyond traditional models and gain predictive power that enables pricing with confidence, reduces financial risk, and empowers clients with the best possible offerings.

 

Underwriting is no longer just about reacting to the past—it’s about accurately knowing the future.

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